Knowing what your target readers crave for and deciding how to craft your writing to meet their need can sometimes be challenging, especially for newbie writers.
But one thing is crystal clear, almost everyone crave for information that is trending. Once a piece of information is topical and trending in an industry, then that's the best time to write about it once it falls within your subject area.
There are other ways to know when to serve your target audience with the most sought after content.
Another powerful way to know what your target audience seek for, and would do anything to click into your website or blog to read about is by listening to their complaint or pain point.
When people complain repeatedly about something, see it as an opportunity to develop a powerful content in your blog that can help them address the complian.
For instance, we are all aware that the depreciation of the naira against the dollar is causing serious complaint amongst Nigerians. Prices of imported commodities have all gone up and they seem to be no hope in sight.
If you can develop a rich content in your blog that can help address this issue, your blog would simply go viral.
This approach will help you to keep posting blog contents that are original, fresh, engaging and enlightening at all times.
And that is exactly what we do when we handle your content writing project. We study your target audience very closely to discover what their pain points are and we launch into action to craft award winning contents that can make your blog very popular.
The next factor to consider when thinking of a topic that your target audience crave for is to ask them directly. Yes, you heard me loud and clear... Ask them directly...
They is no better way to know what people want than to ask them.
You can send emails to them requesting for a feedback on how you can serve them better with your blog content. Although some of them may not respond but carefully review the feedback of those that get back to you to get an idea of what to blog more about.
We shall be looking at other factors to consider when trying to find out the type of blog content to serve your target audience.
No comments:
Post a Comment